Evanston Lumber Times July/August 2009
 

In This Issue:

--New Products
--Delegate Effectively: One Sure Path Through the Downturn
--5 Tips to Building a More Effective Website

--Closeout Item
--Employee Spotlight

Past archived newsletters:

May 2008
June 2008
July 2008
August 2008
September 2008
October 2008
November 2008
December 2008
January 2009
February 2009
March 2009
April 2009
May 2009
June 2009

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New Products

Azek Frontier

We are constantly expanding our inventory, so check out some of our new offerings:

Azek Frontier (1 x 2 - 18')

Azek Pre-Formed Corners (3-1/2" x 10' & 20', 5-1/2" x 10' & 20') - All are 5/4" material with a smooth finish 

Cedar Items in "D" and Better (2x4 - 8' & 10', 4x4 - 8' & 10') - Very clean and clear cedar, perfect for posts and handrails

We have all these products in-stock, so if you have any questions or would like more information, samples or pricing, please contact Evanston Lumber (847) 864-7700, or e-mail us.


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Delegate Effectively: One Sure Path Through the Downturn

5 Strategies on How to Delegate Effectively

The following are five strategies that can help owners and managers effectively delegate through the recession. They can help reduce tension, boost morale and productivity and get the company working together:

Ask - Don't Tell

Don't order an employee to take on a new task, respectfully ask the employee to do it. When you delegate, you are collaborating.

I find that the vast majority of employees are delighted to take on additional tasks when they are asked to do so. It gives them greater responsibility, enables them to add value to the company and enhances their sense of self.
Match the Task to the Position

Be sure the additional task is within the general scope of the job description of the employee assigned to do it.

Read more...


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5 Tips to Building a More Effective Web Site

The following are five tips that overcome the most common reasons why Web sites fail to achieve their desired results. All of these reasons and challenges are avoidable, so my best advice for you is to choose your Web designer and developer carefully.

Design Your Site to Be Search-Engine Friendly
How much traffic your Web site will get from search engines and referring sites depends upon how friendly your site is to those search engines.  As with early Web site development, specific techniques must be applied on every page of the Web site - such as title tags and other metadata - to give search engines needed content. But the techniques are no longer sufficient.

Today's search engines are programmed to look for and judge content in terms of its relevance to the keywords searched. Having relevant, well-written content and proper internal and external links on your Web site will contribute to search engines ranking your site higher and sending you traffic.

Make Your Site Easy to Navigate
Can visitors to your site find what they are looking for easily and quickly? How many clicks does it take them to find it?

Making it intuitive for someone to "know" where to find a specific piece of information takes strategic thought and planning when developing a site. Having everything on your site within three or four clicks for any visitor is even more challenging.

Read more...

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Closeout Item

Vanity Closeout Table

Bertch Furniture Table

Price: $250.00

Features:
Towel Bar
Open Shelf
Birch wood in a Sable Color

Table Base Dimensions:
36"W x 21"D x 28"H

Cultured Marble Top Dimensions:
36-7/8"W x 22"D
  
* Please note: This item is sold without a vessel bowl

This great deal won't last long, so call now and purchase this great vanity (847-440-8700) or stop in and check it out (705 Main Street)
  
 To view our entire list of closeout items, visit our web site


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Employee Spotlight

Kari Kennedy

Name: Kari Kennedy 
Years of Service: 1-1/2
Position: Delivery Dispatch & Receptionist

Q: What do you like best about working at Evanston Lumber Company?
A: I love the people I work with and our great customers!
  
Q: What do you enjoy doing when you aren't working?
A:
 Volunteering at the Evanston Animal Shelter, spending time with my dogs and going to Wisconsin
 
Q: Tell us about your family
A: I've been married to my husband Brian for 6 years, and we have 2 wonderful dogs - Lucky and Elwood.
 
Q: What is a little known fact about you?
A: I am a karaoke queen!  Juice Newton, Queen of Hearts is always a crowd pleaser!


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